BDC Sales Telephone Training
Description
Your dealership needs traffic every day! BDC reps will learn to create those opportunities daily through effective communication and lead management.
A BDC utilizes and enhances your company's marketing and promotional materials by directly contacting potential clients, resulting in a measurable increase of new, qualified sales opportunities. Your BDC Representative uses all touch points choosing appropriate qualified scripts to place motivated customers in front of your sales team. This ultimately creates deeper market penetration and cultivates customer brand awareness and loyalty.
This course includes four 15 minute blocks of one on one live role play.
Script Theory
- Introduction / Priority of Calling
- The Five Basic Steps to an Incoming Call
- Phone-Ups Do's and Don'ts
- How to Handle the Price Shopper
- The Eight Basic guidelines for an Outbound Call
- The Four Key Steps to Calling Unsold Showroom Traffic
SCRIPTS
- Phone-Up New Car Incoming Sales Script
- Phone Up Specific Used Car Script
- Price Shopper Script
- Base Price Script
- Specific Colour Script
- Common Objection Handlers Script
- Unsold Showroom Traffic Script
- Unsold Showroom Traffic with Trade Script
- Call Back Price Objection Script
- Trade Call - Independent Buyer Script
- Trade Script - 'You're Not Giving me Enough For My Trade'
- Used Car Renewal / Finance Termination / Orphan Customer Script
- Lease Retention and Buyout Options Script
- Call Back Specific Used Car Want List Script
- Service R.O. Script
- Recall Script
- Referral Script
- Missed Appointment Script
- Voice Mail Script - Good News Response Script
24/7 access for 90 days!
One Course Per Rep
Live One on One Coaching available. Contact support@cardinalrulemarketing.com for details
For Bulk, Renewal, Subscription and/or Bundled Packages please contact us at enrollment@cardinalrulemarketing.com
What will you learn
-
Convert any Incoming or Outbound Call into an Appointment • Source Data from All Departments • Setup and Maintain Effective Call Rotation
Requirements
- Business Development Centre / Customer Development Centre Specific
Lessons
- 45 Lessons
- 02:29:54 Hours
- Introduction / Priority of Calling Guidelines00:04:39
- The Five Basic Steps to an Incoming Call / Objectives00:11:03
- Phone-ups Do's and Don'ts00:05:12
- Phone-Up Script - New Car / Non-Specific Used Car00:07:40
- Phone-Up Script - Used Car00:08:05
- How to Handle the Price Shopper00:03:31
- Price Shopper Script00:06:39
- Base Price Script00:07:02
- Specific Colour Script00:04:58
- Common Objection Handlers Script00:05:41
- The Eight Basic Guidelines to Making an Outbound Call00:04:39
- Unsold Showroom Traffic - The Four Key Steps / Objectives00:01:47
- Unsold Showroom Traffic with No Trade Script00:04:46
- Unsold Showroom Traffic with Trade Script00:05:26
- Price Objection Script - Calling Back Customer00:05:13
- Trade Call - Independent Buyer Script00:05:39
- Trade Script - 'You're Not Giving Me Enough for My Trade'00:06:34
- Used Car Renewal / Finance Termination / Orphan Customer Script00:06:58
- Lease Retention and Buyout Options Script00:05:49
- Call Back Specific Used Car Want List Script00:06:28
- Service R.O. Script00:07:45
- Recall Script00:06:34
- Referral Script00:08:27
- Missed Appointment Script00:04:41
- Voice Mail / Good News Response Scripts00:04:38
- Aptitude Test
- Script for Lesson 4 Phone-Up New Car / Non Specific Used Car
- Script for Lesson 5 Phone-Up Used Car
- Script for Lesson 7 Price Shopper
- Script for Lesson 8 Base Price
- Script for Lesson 9 Specific Colour
- Script for Lesson 10 Common Objection Handlers
- Script for Lesson 13 Unsold Showroom Traffic with No Trade
- Script for Lesson 14 Unsold Showroom Traffic with Trade
- Script for Lesson 15 Price Objection - Calling Back Customer
- Script for Lesson 16 Trade Call - Independent Buyer
- Script for Lesson 17 Trade - You're Not Giving Me Enough For My Trade
- Script for Lesson 18 Used Car Renewal / Finance Termination / Orphan Customer
- Script for Lesson 19 Lease Retention and Buyout Options Script
- Script for Lesson 20 Call Back Specific Used Car Want List
- Script for Lesson 21 Service R.O.
- Script for Lesson 22 Recall
- Script for Lesson 23 Referral Script
- Script for Lesson 24 Missed Appointment
- Script for Lesson 25 Voice Mail / Good News Response
About instructor
